domingo, 12 de dezembro de 2010

Deeper perspective

Simple, self explanatory, accurate, good art direction. 5 stars rating.




Advertising Agency: McCann Erickson, Malaysia
Executive Creative Director: Szu-Hung Lee, Hwa
Creative Director: Jules Tan
Copywriters: Szu-Hung Lee, Primus Nair, Zaidee Zainal, Benjamin Ng
Art Directors: Jules Tan, Jerome Ooi
Agency Producer: Jimmy Ong, Bridget Hong
Photographer: Loh Lin Shan / iRom
Account manager: Alexis Young
Account Director: Andrew Pintohttp

terça-feira, 7 de dezembro de 2010

How to blow a consumers head

This is a very good approach of a product. Some might say it's a weird angle of tackling' the subject... but i say fuck them! It's brilliant!
Superbly produced/executed. 10/10
As a challenge, i dare you to guess which product is being advertised before the end of the commercial. Good luck!


VP/Creative Director:Jaime Rosado
Art Director:Andres Justo
Agency Producer:Noro Sebastian
Production House:Latitude Films
Director:Luis Gerard
Producer:Santos Rivera

segunda-feira, 6 de dezembro de 2010

Advertising short brake

Advertising is one of the most creative, complex and complete activity in the world. It combines distinct areas such as Art, Architecture, Words, Concepts, Technology, Design... you name it.
This blog is mostly about advertising, since it's a very simple way of showing so many things in just one piece.
Blindawake is suposed to reveal the cool stuff that it's out there, but we kinda turn a blind eye to them, or they are somehow hidden from our 21's century awakeness.
Here are some architecture wonderful specimens that are no longer invisible to me... and now to you too! 
Imagine a world built like this! Everything is possible.
Very cool stuff :)

"Reversible Destiny Lofts"" - Mitaka, Japan
"Erwin Wurm: House Attack"" - Viena, Austria
"Edificio Mirador" - Madrid, Spain
"Kansas City Public Library"  - Missouri, USA
"The Basket Building"  - Ohio, USA
"Forest Spiral- Hundertwasser Building"- Darmstadt, Germany
"Cubic Houses" Rotterdam, Holland
"The Crooked House" -Sopot, Poland
Full article (in Portuguese/Brazil):

sábado, 4 de dezembro de 2010

That's hot stuff !

Nice:) Nice :)
From Belgium with hot love!

Advertising Agency: Duval Guillaume Brussels, Belgium
Client contact: Yiannis Tziamtzis
Creative directors: Katrien Bottez & Peter Ampe
Art Director: Jean-Marc Wachsmann
Copywriter: Benoit Menetret
Strategic Planner: Wim Walraevens
Account Director: Isabel Peeters
Tv-producers: Marc Van Buggenhout, Bruno Dejonghe, Emily Rammant
Production Company: Latcho Drom
Director: Manu Coeman
Dop: Sacha Wiernick
Production manager: Bérengère Lurquin
Actor: Sébastien Waroquier
Editor: Blaise Jadoul
Post production company: Condor
Sound design: Look & Listen

quinta-feira, 2 de dezembro de 2010

Now that's a CV !

Absolutly fantastic self-promo. I would definatly hire!
Congrats Graeme Anthony ! Hope you got some job offers to pick from!

sábado, 20 de novembro de 2010

Winter is comming!






Advertising Agency: BBDO, USA
Chief Creative Officer: David Lubars
Senior Creative Director: Linda Honan
Producer: Becky Burkhard
Copywriter: Laddie Peterson
Art Director: Danilo Boer
Executive Music Producer: Rani Vaz
Production Company: Epoch/ Rattling Stick
Director: Danny Kleinman
Director of Photography: Carl Nilsson
Edit House: Cut & Run
Editor: Steve Gandolfi
Visual Effect: Framestone
VFX: Mary Butler
Producer: James Razzall
Mixing: Steve Rosen / Sonic Union
Music: “Snow Day” by Matt Pond PA

quinta-feira, 11 de novembro de 2010

Very very good

I know it's a musical, and 99% of the musicals are boring. Not this one, bare with it. Watch both videos.
Very very good work :)



Advertising Agency: The Hive, Toronto, Canada
Creative Director:Simon Creet
Associate Creative Directors: Rosalinda Graziano, Ren Olivieri
Art Director: Paul Parolin
Copywriter: Michelle Spivak
Agency Producer: Kat Ledgett
Account Coordinator: Lauren Zigelstein
Account Executive: Tricia McIntosh, Elspeth Baird
Studio Manager: Anne Smythe
Production Artist: Araina Gillis
Production Company: Buck Productions
Director: Stuart McIntyre
Exec Producer: Emily Pengelly
Editing: Stealing Time
Executive Producer: Denise Shearer
Editor: Graham Chisholm
Assistant Editor: Fred Esporlas
Post Production: Alter Ego
Executive Producer: Michael Lambermont, Lisa Hemeon
Colourist: Wade Odlum
Flame Artists: Rob Fisher, Darren Achim
Music and Sound Design: Grayson Matthews
Creative Director: Tom Westin, Dave Sorbara
Executive Producer: Bridget Flynn
Composer: Annelise Noronha
Sound Engineer: Annelise Noronha
Voice Director: Annelise Noronha
Photographer: Matt Barnes / Westside Studio
Published: November 2010

sábado, 16 de outubro de 2010

LAS +4

Uma colectânea de anúncios (alguns deles bastante conhecidos) da empresa Ameriquest. (não tenho a certeza se o último será mesmo verdadeiro). 
Agência: DDB











domingo, 10 de outubro de 2010

LAS +3

Tura the dog.

An interesting, relaxed and funny self-promotion campaign of the Leo Burnett Lisbon agency. For more info check : www.turathedog.com


Advertising Agency: Leo Burnett Lisbon, Portugal
Creative Director: Chacho Puebla
Art directors: Mico Toledo, Alexandre Dalbergaria, Juan Christmann
Copywriters: Juan Christmann, Alexandre Dalbergaria, Mico Toledo
Creative Advisor: Tura
Ilustrations: Mico Toledo
Web designer: Fred Bosch
Editor: Hugo Lage
Producer: Cristina Almeida

LAS +2

Bose Noise Canceling Headphones.


A simple and well executed idea.
Winner of a Cannes Lion 2010 Silver award on the "Outdoor campaign" category.
Brought to you from the DDB Singapore agency. A name to follow :)


  
    Advertising Agency: DDB, Singapore

    Chief Creative Officer: Neil Johnson
    Executive Creative Director: Joji Jacob
    Creative Director: Thomas Yang
    Art Director: Khalid Osman
    Copywriter: Lester Lee
    Photographer: Allan Ng / The Republic
    Digital Imaging Artist: Lay Leng / Miracle Factory
    Producer: Raj Mahentheran / The Republic, Steven Chin
    Art Buyer: Chan Suet Ling
    Advertiser's Supervisor: Tammy Chan
    Account Managers: Rowena Bhagchandani, Vivien Foo

sábado, 9 de outubro de 2010

LAS +1

(All further posts will be in English)
Sempre pensei em fazer um blog. Mas como 99.9% das pessoas que sempre pensaram em fazer um blog, desculpei-me anos a fio, e nunca o fiz. Sempre defini que a introdução devia de ser algo do género : "Estou a escrever um blog porque deu-me pra isto".
Mas não é o caso. Não me deu pra isto. Na realidade foi devido a um, chamemos-lhe, empurrãozinho divino. "Sometimes people only need a push", eu inclusive.

Neste blog vou partilhar conteúdos sobretudo ligados à criatividade, publicidade, design e humor qb.
No futuro, a grande maioria dos posts serão em inglês pois garante uma maior internacionalização desta experiência, espero que com isto não afaste os leitores nacionais...
Portanto, deixo-vos com o meu primeiro post. Um anuncio da Holanda, que foi dos mais simples e hilariantes, portanto brilhantes, que já vi: 



Company: PMSvW-Young & Rubican
Advertiser: Soesman Language Institute
Product: Language Institute
Title: "A Day Trip"
Art director: Mathias Schut
Scriptwriters: Rov van Gijzelen, Maurrice van Gijzelen